From a small garage in Colorado Springs, we set out to build a brand that pushed men to embrace adventure, pioneering, and hard work. A way to connect the everyday person with their passion for the outdoors through quality products and classic styles.
The birthplace of Buffalo Jackson Trading Company would play an important role in this story. In the shadow of Colorado’s Rocky Mountains, our environment served as a constant reminder of the wild and rugged spirit that existed within us and around us. An inspiration that would come to define the very essence of our brand.
Our name would be built on grit rather than glamour. No big dollar marketing campaigns. No trendy models showcasing our products. Just an honest, word-of-mouth approach that people could trust. A return to our heritage through people who believed in its value. From those early days, we aimed to tell the story of that heritage through every product that bore our name.
Our roots can be traced far beyond our origin, to the time-honored traditions of those who have gone before us. While the west would provide our rugged inspiration, the south also had a definitive role in our story. The place that bred our heritage through those who called it home.
We made our journey from the western wilderness of Colorado to North Carolina in search of the values, traditions, and history that inspired our brand. Our new home would provide the perfect backdrop to embody the spirit of our southern roots, with easy access to the Appalachian Mountains where we could remain connected with our rugged lifestyle. From our flagship store in the heart of Downtown Matthews, we would continue the work of crafting products that reflected our honored tradition as well as our rugged spirit.
Buffalo Jackson Trading Company is the story of the Rugged Gentleman™, a flesh and blood character defined by the values of grit, honesty, pride, and character. While we remain true to this vision, we look ahead at how we can take those values and further develop our brand.
One of our biggest leaps came in 2017, when we launched our first line of women’s products. While this was uncharted territory, it would prove to be a natural extension of our brand. With so many important women in our lives from our mothers, wives and daughters to our coworkers, neighbors and friends… we knew it was time we honored them by incorporating products they would love into our brand.
Within each of us, there is a longing to return from which we came. A call to discover the inherent wild we long to awaken. Through every product we create, through everyone who proudly wears the Buffalo Jackson name… we seek to honor that wild.
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